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Social Media Calendars: What They Are and Why You Need One

Social media opens up a world of possibilities for businesses of all sizes and types. It allows your company to connect directly with consumers and build a better brand voice. Social media is an...
Business owner presenting a contract as they hire a freelance writer.

Do You Need an NDA When You Hire a Freelance Writer?

A non-disclosure agreement, or NDA, is a legally binding contract. When a freelance writer signs one, he or she agrees not to disclose sensitive or proprietary information. Subsequently, if the writer breaches the NDA,...
Photo of a laptop with a notebook and coffee cup nearby.

What Is SEO, and Why Do You Need It?

If you’ve considered hiring a freelance writer to create content for your website, chances are that you’ve also thought about SEO. SEO is a quintessential part of online content. However, business owners who are...
Client explaining brand identity to a freelance writer.

Explaining Your Brand’s Identity to a Freelance Writer

Understanding your brand is essential for launching a successful marketing campaign. Without a clear brand identity, your marketing materials can lack a cohesive message that resonates with consumers in the demographic you’d like to...
Freelance writer working contemplatively at a desk.

Examining the Cost-Saving Benefits of Hiring a Freelance Writer

For some businesses, the idea of hiring a freelance writer seems like just one more expense on the budget. This is especially true of small businesses, which have to be careful every cent in...
Photo of a pile of colorful paperclips sitting on business forms with a calculator and pen.

Do I Need to Pay Taxes and Benefits When Hiring a Freelance Writer?

Are you thinking of hiring a freelance writer? Working with a freelancer is a great way to grow your business. However, many business owners overlook the potential of freelance workers because they are unclear...
Business owner working with a freelance writer.

How to Avoid Treating Your Freelance Writer Like an Employee

When you hire a freelance writer, it is easy to treat them more like an employee than a contractor. This especially true if the freelancer has repeatedly been hired by your business. However, it...
Hire a freelance writer to establish a business blog.

Does Your Business Need a Blog?

If you’ve been wondering how you can improve your business’ online presence, it may be time to consider adding a blog to your website. Having a regular blog can benefit your business in a...
Photo of a laptop showing a WordPress site.

Why You Need a Freelance Writer to Handle Your Onsite Content

For potential customers, the copy on your website is often their introduction to your business. If that copy doesn’t display your products and services in the best light, then it’s likely that they will...
Businessman taking notes to give feedback to a freelance writer.

How to Ask for Edits on a Freelance Writer’s Work

When freelance writers prepare articles for publication in newspapers and magazines, they expects edits to be part of the process. As such, the editor reading their work expects to be able to communicate any...