Helping Your Client Decide on Blog Topics
Freelance writers need to be flexible enough to work with many different types of clients. Some know exactly what type of content they want, how long it should be, and what topics it should...
Types of Blog Posts You Could Write
For many freelance writers, blogging is an important source of income and career building. Many clients are looking for people to create content for their business’ blog, or even blogs on a personal site....
What’s the Format for a Typical Blog Post?
If you’ve spent any amount of time online, you’ve undoubtedly come across a blog or two. Blogs can be broadly categorized into personal blogs (which may be monetized with ads) and business blogs. As...
Does Your Business Need a Blog?
If you’ve been wondering how you can improve your business’ online presence, it may be time to consider adding a blog to your website. Having a regular blog can benefit your business in a...
Finding the Ideal Length for Your Next Blog Post
The most effective blog posts aren’t just dashed off—they are well-planned in advance, as part of your editorial calendar. One of the most important aspects of planning your blog is deciding what length your...
How to Write an Editorial Calendar
As a freelance writer, you may asked to create an editorial calendar for a client. This is especially true if you work with a client on a regular basis rather than doing one-off pieces...
Top Tips for Writing for Blog Headlines
The average reader takes a matter of seconds to decide whether to keep reading a blog post or click away. That’s why it’s so important to craft a compelling headline and introductory paragraph. A...
Does My Business Really Need a Blog?
As you are breaking down your marketing budget, the question of whether money is well spent on managing a company blog may cross your mind. After all, a blog isn’t a direct marketing tool,...
Evergreen vs. Seasonal Content: What Does Your Business Need?
The internet has revolutionized the way consumers search for products and services. It allows consumers to effortlessly research brands before they make a purchasing decision. This is great news for companies that already have...
Supermom Side Hustles: Flexible (and Legit) Gigs for Busy Moms
Are you ready to flex your supermom muscle and become a work-at-home mom? There are a lot of different side hustles that working mothers can pursue, including everything from pet sitting to photography to...